As AI-powered tools like ChatGPT rapidly transform how people search, we’re entering a new digital gold rush—where visibility is no longer earned through traditional SEO alone. If your website isn’t structured for AI, you risk becoming invisible just as a new wave of search dominance begins. To stay competitive, your content must be clear, trustworthy, and AI-readable. In this guide, we’ll walk you through a 10-point plan to build websites that not only rank in search engines—but also get cited in AI-generated answers. Whether you’re starting fresh or optimising an existing site, now is the time to act and get ahead of the curve—before your competitors do.