You've determined that you need a new website design, or to develop your current site, but you don’t know where to start? We've put together a helpful brief and specification guide to assist you for success. This will help you communicate your objectives to the web design company you're working with and ease the full process.
Considerations for your web design?
Your brief is an important element for any successful design. It acts like an architecural plan and blueprint. If you were to build a house, you would certainly want to convey the number of rooms, the room sizes and the additional features you want. In a similar way, the web design brief will set out the structure, the prioritiy areas and give some indication as to the level of scope in terms of size. The gulf between house specifications can be small and big and and this is no exception for a website design which can also vary considerably.
The importance of a web design brief is clear, but your designer will and should help you plan and define it. For the best assistance, you should simply convey to them the main objectives and aims and their suggestions should reinforce this goal. Would you like more sales, would you like more sign-ups, would you like to raise or re-position your brand profile?
Careful and considered planning can help you to define a clear and precise web design brief. In turn, this can eliminate ambiguity and keep your web design costs down.